(3.18 - 3.31))
With all of the peeling layers to our campaign, we built a dedicated microsite to serve as the hub for all information, content, product and event details. We started with a landing page that would support all key US markets, and then built out a fully integrated page for Los Angeles, specifically.
41,000 Unique Visitors to Microsite
8,300 People Clicked to “Get Your Pair Today”